Oshkosh Wisc., October 2007. Labrie Environmental Group regional and national account sales managers participated in a comprehensive training workshop focused on growing market share sales with major regional companies and cities while maintaining solid relationships with the distributor network.

"It's been very exciting at Labrie these past 18 months with the addition of the Leach and Wittke lines to give us a robust product line capable of supporting the needs of larger regional companies " said Eric Tremblay, V.P. Sales & Marketing. "We have good relationships with our dealers and with the municipal market we have successfully served for decades, but we needed some guidance in formulating strategy and tactics for the major and national accounts" said Skip Berg, National Account Manager. "Ed was able to bring some best practices to the workshop from his years of experience with major / national accounts that are just what we need to implement and track our new sales initiative. Our sales cycle is long, in some cases up to three years, so we needed some means to measure progress and ensure we are heading in the right direction" said Tremblay. "The tools provided are straightforward, easy to use and effectively communicate the status of the major / national account. We have tried the CRM software so Ed's approach was refreshingly simple, meaningful and designed to help the Regional Sales Manager execute the strategy." Skip Berg said, "now it is up to us to implement the strategy, be flexible and persistent to make this training workshop pay off."

Everest Training & Consulting is committed to enabling organizations to innovate to profitability: to apply critical sales, service and leadership skills to create a competitive advantage and to maximize each person's contribution through individual, professional, and personal growth. For further information contact Ed Pritchard at 734-455-4151.